About Us​
Financial literacy in the UK is almost non-existent. We’re still taught Pythagoras theorem over critical life lessons.Â
We’re here to change that and provide somewhere safe for you to learn about money.
Most of us find it an ongoing battle with ourselves to get our finances in order, but it doesn’t have to be that way.
With the right mindset and tools, you can find numerous ways that work for you. Some are easier than others.
It does, however, begin with you, but you’ll also need some backup along the way, and that’s where we come in. We make money simple.Â
Our Mission
Throughout the pandemic, there was a shift in people’s mindsets.Â
People wanted to know more about their personal finances and began exploring ways to improve them.Â
From this, Up the Gains was born, and we exist to help you achieve your own version of financial security.
We approach financial topics in a candid and accessible way so you know what you’re reading is honest but, most importantly, works!
Our writing style removes the jargon and speaks in a way you can find approachable and easy to understand. No waffle, just facts.
Top Press
- Metro – How to make the most of your money through savings and investmentsÂ
The Times – How to save money using leftover food
Express – You could save £700 on your energy bills
Newsweek –Â Saving Money Tips
GoBankingRates – 6 best side hustles for active people
Daily Mail – Beat the Squeeze
The Stock Dork – Is it time to buy the dip?
Quidco – Back to school money saving tips
Meet the team
Founder & CEO
Sammie Ellard-King
“I want to change the money conversation and empower people to take control of their wallets”
Who Am I?
- I’m 34 years of age and from London, UK
- I’m an entrepreneur with vast experience investing in businesses, stocks and property
- I was £24,000 in debt after university and now am financially free with growing assets
- My background is in business and marketing
- My goal is to inspire change in our readers’ financial situations by providing a new and refreshing opinion about money driven by the hard facts
Marketing Director
Jamie Dunmore
I’m Jamie, and I’m helping grow the Up The Gains brand to be the UK’s biggest and best personal finance website!Â
Who am I?
- I’m 26 years old and based in London, UK.
- I’m an entrepreneur who’s started streetwear brands, agencies, run profitable online content sites, and now am the Head of Marketing at an US based SaaS.
- I love personal finance, and discussing less-discussed investment opportunities.
- I’m passionate about giving readers incredible experiences through amazing content, and helping you get the best possible information on your finances and investments.
Contributing Editor
Rosemary Pearson
“I’m passionate about providing the best personal finance content for the readers at Up the Gains”
Who Am I?
- Rosemary Pearson is a freelance financial Editor and writer with 12 years of experienceÂ
- Her communications career includes roles at Coutts Bank and fintech brand Scalable Capital before she finally decided to go freelance in 2017.
- She has also written for the likes of Capital.com Â
- Her aim is to make investing and personal finance accessible to everyone.
We're here to help.
If you have a question or query we’re always happy to help.
If you can’t wait, head to the homepage where you can type your question into our search bar for faster answers.
Business Details
Up the Gains is a registered company in the UK. Company Number 13881251
Registered business address – 27 Emerald Avenue, Fleet, GU51 5DG
Company contact – [email protected]